To follow up on what Monsieur Vincent has said, what's really needed to help us—whether it's just for biological production or regular production—is government assistance to help us, not just develop and implement new programs, but to maintain them.
Most of the commodity groups have solid programs in food safety, in biosecurity, in traceability research, and in animal welfare. The government has been very good at helping us get these programs off the ground, but what we don't have is an ongoing commitment to them. These are the programs that help us interface directly with consumers, and that is where I see we need to work together—government and industry—to help agriculture become much more aligned with what consumer expectations are.
Certainly we are looking at increasing pressures from groups who want to have more influence in the way we raise animals, and we need to enhance that interface to better understand it. But we also need some help with government to help us adapt to those consumer expectations, whether they're for biological production or any other kind of production that consumers are looking for on Canadian farms.